Fashion Leadership Program

Fashion Leadership Program

Fashion Business & Strategy Course – Learn how to build, plan, and launch a successful fashion brand. This course covers strategic planning, business operations, market research, pricing, and marketing. Perfect for aspiring fashion entrepreneurs looking to enter the industry with confidence and clarity, with mentorship from Nerveen Al Jabban and direct industry exposure.

3.500 AED – 7.000 AED

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Description

Course Structure

  • Roles in the fashion industry
  • Business planning essentials
  • Organizational systems: goals, audience, consultation & innovation
  • Time management strategies: priorities, review, tracking & checklists
  • Calendar planning: best time to release the collection
  • Leadership & strategic mindset development
  • Strategic planning: vision, mission, goal, SWOT, market research, 5-year plan, branding & development
  • Business planning & company profile
  • Branding, marketing & social media tips
  • Pricing & cost structure
  • Fashion industry positions
  • Fabric selection & tailor collaboration

Learning Outcomes

  1. Brand diversification: expand into new markets
  2. Audience targeting: tailor your brand message to the right people
  3. Sustainability: design with meaning and long-term purpose
  4. Costing: production cost and pricing power
  5. Brand launching: your first business step
  6. Sales & marketing: how to sell smart & market yourself effectively

Skills Covered

  • Financial management: developing effective pricing and budgeting strategies
  • Market analysis: conducting comprehensive market research
  • Business operations: designing efficient company systems and comprehensive business plans
  • Product development: selecting appropriate fabrics and understanding fashion seasons
  • Customer relations & marketing: implementing effective customer service practices and marketing strategies
  • Entrepreneurial skills: gaining insights into launching a fashion line

Industry Exposure

  • One-on-one project consultation with Nerveen Al Jabban
  • Behind-the-scenes experience at Dubai Fashion Weeks
  • Opportunity to work backstage with professional designers and stylists
  • Real insight into the fashion industry and event production
  • Build valuable connections in the fashion industry

Additional information

Type

Class: Live & Online, Private: Live & Online

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